Length: 04:59

But what sweetened the vibe at SEMA is the impact the music and entertainment industry has had on the industry. Hip Hop and SEMA came together after show hours, on Wednesday with the flyest parties in full effect. Hosted by DJ Clue, the DUB concert party at the Beach with Def Jam Records represented to the fullest. In a small venue, the excitement was palpable among showgoers with no signs of fatigue. Ghostface pumped up the crowd with Wu-Tang Clan charisma and a tribute to ODB. Young Jeezy repped for the young Gs "ATL" style. Nas, on the brink of dropping his Def Jam debut "Hip Hop is Dead," closed the night with a set of his classics from "Made You Look" to "One." Down the street, Big Tigger hosted the Rides/King magazine party with Datwan and the crew.